BERKELEY STIRLING ASSOCIATES
The Problem:
Berkeley Stirling Associates, a finance and property consultancy, needed a corporate brand identity and website that effectively communicated their expertise in providing clear, simple business solutions. The challenge was to create a brand that reflected their global experience while resonating with local markets.
My Thoughts:
To tackle this, I focused on creating a brand identity that balances sophistication with approachability. The design had to convey professionalism and trust, essential qualities for a finance and property consultancy, while ensuring the brand remained relatable to a diverse clientele.
The Solution:
The branding solution featured a clean, modern logo symbolizing clarity and precision, paired with a color scheme that exudes professionalism and trust. The website was designed with a user-friendly interface, showcasing Berkeley Stirling Associates’ services and expertise. The layout was optimized for both desktop and mobile, ensuring seamless access. The overall design strategy successfully aligned with the consultancy's global experience and local insights, providing clients with a cohesive and reassuring brand experience.