FRIDAY TAKEAWAY
The Problem:
Friday Takeaway, a platform offering creative workshops, training courses, and podcasts, needed a brand identity that effectively communicated its mission to inspire and equip creatives with the skills needed for excellence. The challenge was to create a visual identity that resonated with a diverse audience of creatives while reflecting the platform's dynamic and multi-format approach.
My Thoughts:
To develop a brand identity for Friday Takeaway, I aimed to encapsulate the spirit of continuous learning, creativity, and professional growth. The identity needed to be engaging and motivational, encouraging users to stay inspired and committed to their creative journeys. The design had to be versatile enough to work across various formats, from workshops and courses to podcasts and other digital content.
The Solution:
I designed a vibrant and modern brand identity for Friday Takeaway that reflects its mission to foster creative excellence. The identity uses a bold color palette and dynamic typography to evoke energy and inspiration. Visual elements were crafted to be flexible, ensuring they could be seamlessly integrated across different formats, whether in workshops, podcasts, or digital content. This cohesive yet adaptable identity helps Friday Takeaway stand out as a hub for creative growth and professional development.